FINALLY! THE BOOZE IS BACK!

Have we said it enough? We missed you guys! Opening up the doors at The Bell Tower and seeing so many familiar faces brought back all of the memories… well, maybe more like vague familiarities of past boozy nights over tables of cocktails and clever themes, but let’s call them memories.

We took some time off and made some changes. Most notably, Jesse Goldstein, the founding partner of 3st and man behind Food Sheriff Consumable Branding, made the tough decision to step aside and pass the event on to FoxFuel Creative. Jesse now runs marketing for Fresh Brands and, consequently, has his hands full, but his spirit is still alive and well with 3st. He was hands on during the transition and thrilled to see the event relaunch with the same familiar flavor of the past.

And what an event it was! With our non-profit sponsor, Play Rec Sports, we brought quite a mix of new spirits and stalwarts of the the local Nashville booze scene. All in all, 350 of you “sampled” 19 different spirits, wine, and beer.

Oh, and let’s not forget about the food and kickass venue! Infinity Hospitality never disappoints. They delivered a beautiful display of fruit and cheese in the amazing Bell Tower space. How about those ceilings? We were thrilled to have a breeze in the patio area and show off some of the versatility of the space.

The booze is back indeed and there was a TON of it! Local bartenders stirred, shook and strained themselves into a frenzy with some of the most creative (and tasty) cocktails we've ever had. We know you loved it because you cut loose on that gif photo booth from Generation Domination. And yes, we have the images.

Pressing Pause

PRESSING PAUSE.jpg

When we set out on this boozy adventure back in the summer of 2014, we had no idea how much fun we would have. We've discovered (and rediscovered) amazing booze brands in some of the coolest locations in Nashville - and raised tens of thousands of dollars for local charities in the process. But at our Tikitober event on Saturday night we announced we were pressing pause on our monthly events for a moment. Why? Let us explain. 

We rely on local distributors and their suppliers to donate their top-shelf spirits for each 3st of the Month. We're entering into the busiest time of the year for the liquor industry and that makes it much more difficult to have the best products at our events. But that's not the only reason.

The whole model of 3st of the Month requires a lot of moving pieces to fall into place. And that requires a lot of work. It usually starts several months in advance with securing a venue large enough to accommodate our growing audience. We ask that venue to donate their space and, in exchange, they get to select the charity that the event will benefit. As we gain more and more members, we work to find larger venues so we can sell more tickets to accommodate the demand. But larger venues and more tickets means a need for more tables and more top-shelf products. Just the time spent working to secure and schedule dozens of products each month is a full time job unto itself. Except the thing is, we already have full-time jobs.

Basically, as our events have grown, so have the challenges that come with putting them on. We love what 3st of the Month has grown into, but we have to find a way to make the monthly events sustainable for the future. 

So we're pressing pause and taking some time away from our monthly events to regroup and reassess. We're investigating options like sponsorship to fund a full-time event manager and even looking into creating our own non profit organization to streamline our process and maximize the impact we can make locally. In the meantime, we'll still keep in touch via email and social - and continue to share cocktail recipes, shit we love, and some very cool pop-up event invitations. Basically, all the member-only, insider info you deserve and we love to pass on. 

So hold tight, our monthly events will be back. But if you have any thoughts or suggestions for us in the meantime, we'd love to hear them. Thanks for your support, Nashville.

 

Introducing the 3st Stocked Bar

As we approach our one year anniversary of 3st of the Month, we're excited to introduce some new elements to the 3st experience. . . 

The first of these is the "3st Stocked Bar," where each month, someone attending the event will have an opportunity to WIN a bottle of every product served that month! Seriously, that's a TON of booze! 

Starting this August, each ticket to 3st of the Month will include a raffle ticket that you'll be given at check-in. Once you're at the event, you can also purchase additional tickets (cash only), with 100% of those funds going to that month's charity. These extra raffle tickets will vary from $5-10, depending on the products that are included, but you're looking at a prize package of anywhere between 20-50 bottles each month! Our hope is this will help us raise even more money for great local causes. 

We'll announce the 3st Stocked Bar raffle winner each month during our mid-point event announcements and you must be present to win (so pay attention when we're on the mic!). Products will be included in the prize package subject to availability. 

tres de mayo - a perfect 10!

3st of the Month | May 3st | Tres de Mayo

It's crazy to believe that our May 3st of the Month was our TENTH monthly celebration! It seems like only a few short months ago that we started things up with a small group of folks in downtown Nashville. Now we've grown to thousands of members and have just thrown our largest 3st of the Month yet. 

Guests arrived at the Nashville Farmers' Market for a beautiful "Sunday Funday" for a record-setting 3st of the Month. More than 500 members and their guests sampled from 20+ tables of booze, with dozens of great brands including tequila, rum, vodka, beer and even mezcal. Keeping with the Tres de Mayo theme, guests also had nibbles provided by The Local Taco

All of the ticket proceeds from the event went to two awesome causes - Friends of the Nashville Farmer's Market and Conexión Américas

And for the first time, guests were given a souvenir glass to keep after the event, courtesy of ACRE

Scroll down to view photos and video from the event, listen to the playlist and see the full listing of participating brands.

What was served:

  • Altos Tequila - Both Silver and Reposado were represented with some tasty cocktails made with cucumber, ginger, honey and lemon - with a little cilantro on top
  • Arta Tequila - All three options of Silver, Reposado and Añejo were poured neat
  • Avion Tequila - Avion brought both their Silver tequila and their incredibly-addictive Espresso liqueur
  • Black Magic Rum - Making a return appearance to 3st, they made an awesome version of a margarita with their dark spiced rum. 
  • Blue Chair Bay Rums - They whipped up gallons of a special cocktail made with their Coconut and White Rum, pineapple juice, coconut and champagne
  • Cabo Wabo Tequila - Cabo served Agave Margaritas as well as samples of all four of their offerings; Silver, Reposado, Añejo and their super-tasty Diablo coffee liqueur
  • Calico Jack Rum - Teaming up with Master of Mixes, their Silver Rum was worked into a couple frozen drinks - a Bushwacker and frozen Mojito
  • Captain Morgan Rums - The Captain showed up with their brand new white rum flavors in Pineapple, Coconut and Grapefruit
  • Casamigos Tequila - Guests could sample Casamigos neat in Silver, Reposado or Añejo or grab a cocktail made with lemonade and mint
  • DeLeón Tequila - This new ultra-premium tequila was served simply neat. And who can argue with that?
  • Desperados Beer - Iced down nice and cold, this break from booze was a welcome sight
  • Don Julio Tequila - Tequila lovers loved sipping on samples of Silver and Reposado
  • El Jimador Tequila - This table featured some great variety with not only the Silver, Reposado and Añejo varieties, but their brand new Mexican Lime tequila and cocktails made with Fentiman's Mandarin and Seville Orange Jigger
  • Espolón Tequila - Besides a damn-tasty paloma cocktail made with Squirt, tastings of Espolón Blanco, Reposado and Bourbon Barrel Añejo were offered
  • Fat Bottom Brewing - Making their debut 3st of the Month appearance, these locals brought a couple special beers to the table; their Knockout IPA with Jalapeño and Tequila soaked wood chips and a Spring Seasonal, the Lychee Fruit Berliner Weisse 
  • Fidencio Mezcal - A special treat! Not yet released in the Nashville market, Fidencio was pouring samples of their full line of top-shelf mezcal. 
  • Herradura Tequila - Yup, more tequila! Tastings of Herradura Silver, Reposado and Añejo were poured.
  • Hornitos Tequila - In addition to the Hornitos Plato, guests were able to try brand new offerings, including the Hornitos Spiced Honey and Hornitos Black Barrel, which is double aged in whiskey barrels.
  • Oculto Beer - Infused with Blue Agave and blended with beer aged with tequila barrel staves, this one was iced down and poured cold
  • Pickers Blood Orange Vodka - This locally-distilled vodka had a sneak peek debut at our March Drink Local event at SPEAKeasy Spirits Distillery. This time they made a tasty cocktail with their Blood Orange Vodka, the Scarlett O'Hara.
  • Pyrat Rum - One of the big hits of the day, Pyrat teamed up with Padrino's Pops who brought miniature fruit paletas in banana, strawberry and piña colada and just dropped them in the glass to be topped with a splash of this amazing rum
  • Roca Patrón Tequila - Teaming up with Eli Mason Cocktail Mixers, the Roca Patrón Silver tequila was stirred into a sweet and spicy cocktail, La Bandita, made with fresh grapefruit juice, Ancho Reyes liqueur, curaçao and Eli Mason Gomme Syrup.
  • Solbeso - Back again after their Februay 3st debut, Solbeso brought in two favorite local bartenders to make a cocktail with fresh watermelon, lime and jalapeño
  • Svedka Vodka - Sometimes simple is best, which is exactly what Svedka did with their Grapefruit Jalapeño Vodka, serving it with Top Chico mineral water.
  • Tijuana Sweet Heat - This brand new tequila and agave creation is best served in shots. So that's exactly what we did.
  • Trianon Tequila - Trianon made a second appearance after their 3st debut in January. This time they brought margarita marshmallows (!!!) from Bang Candy Company and mixed tequila martinis with dry vermouth.
  • Wray & Newphew Rum - Packing a proof of 126, this overproof Jamaican rum served in a tasty Jamaican Rum Punch. Imagine that. 

 

Thanks to our sponsors!

ACRE
Emma Email Marketing
Food Sheriff Consumable Branding
Liberty Party Rental
Mountain Agency
Moxie Print Market
Nashville Audio Visual
SPEAKeasy Marketing
UBER Nashville

a really good friday indeed

You know by now how we like to mix things up from month to month. Our April 3st of the Month just happened to fall on Good Friday, so we knew we had to make it special. As usual, the planning began months in advance but everything came together when we found the space. Towering above downtown Nashville, the CitySpace offices are housed above the Renaissance Hotel. Lucky for us, they're in the middle of remodeling and had gutted the 30th floor and were eager to host our boozy group on a Friday night. The generosity of CitySpace helped us raise even more funds for our charity partners. See a 360-degree tour of the space here

This month we were able split the proceeds from the night with two local causes. The Nashville Fashion Forward Fund is dedicated to supporting the next generation of fashion industry professionals with ties to Middle Tennessee. Their their annual event, Nashville Fashion Week, fosters Nashville's heralded community spirit, and our concentration of creative, fashion-forward and entrepreneurial talent, to create a one-of-a-kind event that is uniquely Nashville. NFW 2015 takes place April 7-11. Learn more and get your tickets to NFW here. The second cause, Nashville Cares, has provided education and direct services in Nashville since 1985. Originally created to help raise awareness of the HIV/AIDS epidemic, they now work with many communities in Nashville providing prevention education and reach 45,000 youth and adults annually. Learn more about Nashville cares here.

As if the thunderstorm and tornado sirens going off an hour before start time didn't add enough suspense to the night, the event was held in a secret location. Ticket holders got an email with a map and instructions that led them down an alley where they would meet a security guard who would put them on a freight elevator to head up to the party. After following a series of arrows, they checked in, grabbed a glass and entered what might just be our most memorable location yet. Raw concrete floors, industrial beams and exposed ceilings were balanced with chandeliers from Nashville Audio Visual, and all the grape-themed booze your liver could handle.

Seeing as April is also National Grilled Cheese Month, it seemed only natural to have Nashville's favorite food truck folks, The Grilled Cheeserie, offering up special bites for the night. The crew excelled (even while cooking on makeshift equipment!) by offering a trio of tasty goodies. The Grilled Cheeserie is celebrating Grilled Cheese Month with a series of "Chef De Grilled Cheese Melts," created in partnership with some of Nashville's favorite local chefs. Lucky for us, we got to try one as part of the night's menu:

  • Josh Habiger's "Chef de Grilled Cheese" Melt: Sharp Cheddar, Tennshootoe, Apple, Fernet Jam on Pain de Mie
  • Plain Ol' Grilled Cheese & Tomato Soup: Buttercup Cheese, Black Pepper + Duke's Mayo on Bobby John Henry "White Bread", House Pickle || Served over our Classic Creamy Tomato Soup "Shot"
  • PB+J Pudding: Creamy Peanut Butter Pudding, Port Wine Grape Geleè, Peanut Brittle

Of course we had plenty of fine wines to sip on (we'll get to those in a second), but we also had Copper & Kings Brandy (with their craft distilled, "immature" and absinthe blanche varieties), Angel's Envy Bourbon (finished in port wine barrels, of course), Ciroc Vodka (it's made from grapes!), Alexander Grappa and a fruity Prosecco cocktail made with Viniq and La Marca Prosecco. But that's not all... there was also a special grape-themed beer cocktail from Jackalope and even adult grape SnoKones from Tito's Vodka. We even had two fun wine-meets-moonshine offerings from Spodee, where we simply paired them with seltzer for easy cocktails.